Sun, 10 May 2026 15:58:00 +0000

You Caught the Glow: Red Bull’s 2025 Advent Calendar Is the Most Unreal Countdown Yet In the hyper-competitive world of brand experiences, Red Bull continues to redefine limits — and their 2025 Advent Calendar has just raised the bar to unprecedented heights. Dubbed “You Caught the Glow,” this year’s iconic countdown isn’t just a seasonal promotion; it’s an immersive, sensory explosion that’s captivating audiences across the globe. ### What Is Red Bull’s 2025 Advent Calendar? Red Bull’s annual Advent Calendar tradition has long been celebrated for its creativity, blending surprise, interactivity, and premium merchandise. But 2025’s edition takes storytelling to another dimension. Designed as a mesmerizing glow-in-the-dark experience, the calendar transforms everyday moments into electrifying discoveries — all tied to the brand’s core mission: empowering energy, excitement, and identity.